Samsung – “TNBTIAH” (2013)


Somebody‚Äôs got to find a way to fight the iPhone, and for Samsung, that means bashing them head-on in a new funny commercial. In a case of what is pretty much cell phone mudslinging, the Samsung Galaxy S3 pokes fun at the countless Apple devotees who wait in line for expensive phones with arguably inadequate features that other companies have been supplying for less money and for longer. Though Samsung does little here to actually promote their own phone except by belittling the competition, their observations about iPhones and the caricatures of their users are pretty unmistakably true. The commercial is called “The Next Big Thing is Already Here”.

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